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Animal Rescue intake policies explained
It is that time of year when animal rescues the world over brace themselves for a rush of unwanted and abandoned animals, but how easy is it to part with a pet? In this modern era of disposable pets, the acceptance of unwanted animals by the larger independent and national animal rescue charities has become…
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Can we please dispense with the term “Forever Home”.
When, where and why did the the phrase “forever home” cross over from bricks and mortar to be used in the context of finding new homes for rescued animals? Which marketing guru conjured up this gem of an extremely successful marketing and fund-raising tool. Surely though its use has run its course and the word…